Service

Web2App funnels that lift LTV and margin

Selling subscriptions on the web before the app install reclaims the store’s cut, unlocks richer data, and lets you optimize the funnel directly. I design, build and scale Web2App flows that raise LTV and give paid UA more room to bid.

What you get

Outcomes

Reclaimed margin from store commissions

Cleaner signal and first-party data to optimize against

More headroom on CAC because LTV is higher

The work

What I deliver

Funnel architecture

Quiz / value / paywall flows mapped to your offer and price testing, built in FunnelFox or custom.

Billing & monetization

Stripe Billing with Adapty / RevenueCat so web and app subscriptions reconcile cleanly.

Paid scaling

Meta, TikTok and Google driving the web funnel, optimized to web-purchase and downstream LTV.

Measurement

End-to-end tracking from ad click to web sub to app activation and retention.

FAQ

Common questions

Does Web2App work for every app?

It shines for subscription apps with a clear value proposition you can communicate before install. I’ll tell you honestly if your model fits.

What tools do you build on?

FunnelFox for funnels, Adapty / RevenueCat for subscriptions, Stripe for billing, AppsFlyer / Adjust for attribution.

Let’s talk

Let’s scale your app, profitably.

Tell me about your app and where growth is stuck. Pick the way that fits, a quick consult, a scoped project, or a full-time hire.

01 / Consulting