I don’t buy cheap installs.
I scale apps to #1.
User acquisition manager for mobile subscription apps. Two products to #1 in the US App Store, seven-figure monthly budgets, every dollar measured against ROAS & LTV, not vanity installs.
The full acquisition stack
Paid User Acquisition
Profitable scale across Meta, TikTok, Apple Search Ads, Google UAC, Pinterest, Snapchat and Pop Ads.
Web2App & Subscription Funnels
Higher LTV and margin by moving subscription purchases to web, built with FunnelFox, Adapty & Stripe.
ASO & Creative Strategy
Store conversion and a creative-testing lifecycle that holds CAC as spend grows.
Attribution, BI & Incrementality
AppsFlyer / Adjust, SKAN, and custom LTV dashboards in Tableau & Looker you can actually trust.
Unit Economics & Growth P&L
CAC, LTV, ROAS and payback owned end to end across hybrid monetization.
Team Building & Ops
Cross-functional growth pods, budget-allocation logic and the automation that scales without me.
Three ways to put me on your growth
Outcomes, not impressions
Tools I operate fluently
Attribution & MMP
Analytics & BI
Market Intelligence
Funnels & Monetization
Web Tracking
Team & PM
From iGaming to subscription apps
Nine years buying traffic across verticals and funnel types: web, web2app, web2web, app2app and crypto. Different rules, same discipline: find the margin, then scale it.
AI-native growth operator
I build with AI across the stack: creative generation (nanobanana, Veo3), analysis and forecasting, copy and research, and workflow automation that compresses a team’s output into days.
Let’s scale your app, profitably.
Tell me about your app and where growth is stuck. Pick the way that fits, a quick consult, a scoped project, or a full-time hire.